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Behshad Hastibakhsh,
B.A.
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Profile:
Political Scientist, Marketing & Public Relations Specialist, and
Published Writer
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Project Management |
Team Leadership |
Market Analysis |
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Distinguished Writing Skills |
Media
Relations |
Communication
Skills |
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Presentations |
Analytical Skills |
Public
Speaking |
Senior Director
of Public Relations &
Corporate Communications
- Responsible for seeding ideas, executing
and evaluating B2B & B2C marketing initiatives
- Authored marketing materials such as: case
studies, business and marketing plans, SWOT analysis, business
proposals, whitepapers, sales manuals, content for the web site, etc.
- Drafted and edited corporate press
releases, IR information and facts sheets
- Disseminated, filed news releases and
created media opportunities with diligent follow ups
- Coordinated the lead generation process
through market research and analysis, referral program, direct e-mail
and mail campaigns
- Coordinated Annual General Meetings in
compliance with BC Securities Commission standards
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Street Connections, BC
2000 |
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Marketing
Manager |
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- Established
the corporate structure, business- and marketing plan
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Created and
organized sales, marketing and lead generation campaigns
- Developed a
variety of sales tools, including direct mails, sales brochures, case studies,
competitive analysis, the company’s website, etc.
- Conducted
cold calls and maintained client relations
North
Shore Multicultural Society, BC
1999 – 2000
Settlement
Worker / Community Liaison
- Directed
marketing and public relations campaigns in support of multicultural
initiatives
- Established
the organization’s community liaison program to generate social
awareness at a micro level in personal meetings with elected officials
and bureaucrats in conferences, one-to-one meetings, etc.
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CTI
SoundLogic Inc.,
BC
1997 – 1998 |
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Technical
Support |
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Königin Luise Schule (Gymnasium), Köln, Germany
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High School
Diploma
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Awards: |
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The Golden Web Award 2003-2004
Presented by
The International Association of
Web Masters and Designers
for Excellence in
Web Design, Creativity and Content |
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1996 Youth
Leadership Achievement Award
Sponsored by
The Leadership Institute
Successful Preparation in the Public Policy Process |
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